We’re almost at the end of 2019, with just a few days left in the fiscal year, so I thought I’d report on my year-end blog income report and how Personal Finance Freedom is doing late, especially over the last 3-4 months. This is not exactly a quarterly income report or just another blog income report, rather it is my personal note to all active readers of this blog and also to anyone who wants to start blogging – to keep it motivating and inspiring.
First of all, personalfinancefreedom.com is doing very well! Nothing is stopping the blog from growing. The numbers in terms of money I make, growth in new users and page views, bounce rate and sessions per user have all been phenomenal over the last couple of months!
Not to mention the monetization part of the blog, the overall satisfaction and intention to start this blog is slowing down but surely meets my expectations!
Personal financial freedom and 2020 goals
The active comments and emails I continue to receive from active readers of the blog are truly impressive. I’m just being honest and real here! I continue to receive huge thank you emails and love the content written here. A big hug to you all for sending me your appreciation! I am truly honored to read and respond to all your emails!
Related Reading – Personal Finance Freedom: Blog Income Report, April 2019
Additionally, emails come from all parts of the world and are not limited to Canadian blog readers. Which is surprising and satisfying.
Before we actually get into the facts and figures, which I’m sure a few of you blog income report readers are waiting for, I’m overall very grateful to every one of you, whoever you are, who is active and supporting my blog. THANK YOU EVERYONE!

Google Analytics data
Here is the Google Analytics screenshot of personalfinancefreedom.com from the last 6 months.
Please note that I experienced data sync issues with Google Analytics for a brief period, which I later resolved. So you may see some discrepancies in the data presented in the report.

As you can see, the blog currently has between 400 and 600 new daily active users. Overwhelming!
90% of my blog readers come from Canada. It’s obvious: my blog is entirely devoted to Canadian personal finance and very few articles are aimed at Canadian and American readers. But I always think of Canadians first when it comes to creating new blog content 🙂

When it comes to blog page views, this blog averages between 800 and 1,000 page views per day, which is really good. Mind you, I only started blogging seriously in February 2019 with gaps in between and I haven’t been able to write much of the content.
Additionally, you may notice that the bounce rate has decreased significantly over time, the pages per session metric has increased significantly, and direct traffic is still on the rise.
Percentage of blog traffic by geography:

Blog posts
Currently, at the time of writing this article, my blog has just over 80 live and published articles.
But the good news is that none of my top 10 pages generate more than 10% traffic, so it’s growing evenly and is well distributed across the different categories. The reason I say this is this: what happens if one of the articles that generates 20% of overall traffic suddenly drops in the Google SERP, I could lose a ton of page views and traffic. I don’t want that to happen, so I continue to work hard to make sure the traffic is well diversified.
2019 got off to a slow start and I’m only learning to walk now with this blog from 2020!
I will continue to write and publish high-quality, useful, and long-form articles so that they are useful to everyone.
You can read the income report from the previous blog here
Google Adsense Income for 2019 and Beyond
As you all may have noticed on this blog, although I am approved for a few affiliate partner programs, Amazon, ezoic and media.net affiliate links, I only trust and use Google Adsense display ads.

I consistently get a page RPM of around $25+ with a CPC of almost $1 per ad click. The CTR is roughly around the 3% mark.
You know what I’m talking about, right?
In a nutshell, I’m quite happy to stick to just Google Adsense display ads. I’m not yet in a rush to change ad networks or do ad A/B testing.

However, for a few days I tested Amazon affiliates in a few of my high traffic posts, but quickly removed them because they seemed way too spammy and the click results were pathetic! Maybe I didn’t implement it correctly, I don’t know yet.
On average, I earn over $10 Canadian dollars per day, with some days where daily ad revenue peaks at up to $25 – which is peanuts in terms of revenue compared to the cloud hosting I have this blog on, but it’s something I’m very proud of. I know where I will be in terms of blog income by the end of 2020! So watch out for the same next year 😉 Fingers crossed!
I never thought I could make this income when I started the blog! The first few months it was only $0.
Now please don’t get me wrong. I’m not saying I make a huge income from it. But I know where I can be if I make the right effort! By helping people and answering their questions. Additionally, advertising revenues are showing very promising signs of rapid advertising revenue growth.
Personal Finance Freedom – Blog Earnings Report in the Future
Unlike my fellow personal finance bloggers in Canada, I won’t build an email list, pamper you to sign up for free books and giveaways, or send you through my email offers! This is what 9 out of 10 people do.
Additionally, others create courses on how to make money for free and 15-day e-books for your email addresses.
Instead, I will make sure to create the best blog content that will keep you all coming back to this blog and getting useful information.
To keep it short and sweet, I will not create a mailing list, or any sort of ebooks or pop-ups asking you to sign up. Instead, my blog will be clean, full of information, and Google Ads only.
The other thing I really like about placing Google ads is that it looks a lot less spammy and the ad content is useful advertising.
As the blog content and number of posts increase, I should receive a lot more organic and direct traffic. More traffic equals more ad clicks and that’s the only blogging income I’m looking for and hope to generate in the future.
Regarding new blog posts, I will continue to write as much as possible. In case you don’t know yet, I’m not a full-time personal finance blogger, I’m a software engineer by profession and I work 9-5 for an IT company in Toronto. Plus, I have a five year old at home to play and look after, which takes up most of my time 🙂
The personal finance space is something I am truly passionate about and love writing articles about!
I will conclude this article here, wish you all a very happy new year 2020 and may God grant his blessings to everyone.
Last but not least, take care of your personal finances before it’s too late my friends! Start saving early and enjoy a better future. Take care of yourself!
